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How to Establish Yourself as a Sought-After Public Speaking
Coach in Nigeria
Effective public speaking is a valuable skill for professionals,
leaders, entrepreneurs, and students in Nigeria. As a speaking
coach, you can fulfill the growing need for training in this
area. With the right approach, you can build a top reputation
and a thriving coaching business.
Gaining robust training and credentials provides credibility
when pitching clients. Highlight your qualifications prominently
in marketing materials.
Determine your coaching niche and approach: Decide on the
specific audience and public speaking scenarios you will
specialize in training for. Niches could include: Media
appearances and PR, Political speeches, Business presentations
and pitches, Conference talks, Wedding toasts, Motivational
speaking, Youth leadership programmes, Religious settings,
Academic contexts like lectures and thesis defences. Cater your
coaching approach, experience, and marketing to your chosen
niches where there is demand. Avoid trying to be everything to
everyone early on.
Public speaking and presentation are very vital skills in the
21st Century. Individuals with this skill stand a higher chance
of being positively appraised and appreciated in their
workplaces and life generally because, most times, they know
what to say and when to say it.
Being a good presenter means overcoming your fear of public
speaking and delivering impactful pitches and presentations. To
be successful, you must display your thoughts and facts
correctly if you wish to convey them to an audience. In
addition, you must ensure that your presentations will linger in
the minds of your audience long after they have left because
this will indeed determine how effectively your audience
understands your material and how likely they are to respond to
your message.
A good presentation presents information logically and
straightforwardly and keeps the audience interested. It does,
however, require a long time and effort to become a good
presenter, but there are techniques to improve your abilities.
This post will teach you how to improve your public speaking
abilities.
1. Be well-versed in your topic.
Nothing is more humiliating than failing to grasp your topic
with adequate depth and authenticity before a small group of
prospective investors or a large crowd. It’s preferable to stay
in your seat or hand over the podium to someone else than face
this embarrassment.
Before you take to the stage, do proper research on your topic
and be well-grounded in the field of your presentation to avoid
unnecessary hitches while presenting.
If you don’t know something, don’t try to impress the audience,
as knowing your subject is half of the battle. If you know your
topic well, the audience will accept you and feel more
confident. You gain authority when you have knowledge. Note that
your audience expects you to be wiser and more knowledgeable
than they are. Otherwise, they may lose interest.
2. Practice, Practice, Practice.
Set up a session for yourself. Take it as an interview with a
mean H.R. Make a list of the sharpest and meanest questions you
can think of and ask them to yourself. Don’t be a softie. Please
don’t take it easy on yourself. Be ruthless. Be harsh. Make a
grade for yourself. Be your own worst enemy. Shut the door to
your office so no one can hear you, and drill yourself into the
topic you’ll be presenting. Then look up the answers to these
questions if you don’t know them.
Your audience will ask you questions, some of them may be
cynical questions meant to test your knowledge of the topic you
are talking about, and you should always have the correct answer
for all their questions. Again, practicing before presenting
gives you the room to anticipate these questions and answer them
before facing the audience.
Keep in mind that no one is born with the ability to communicate
fluently. However, everything becomes perfect with practice!
3. Be audible.
The primary purpose of presentation and public speaking is to be
heard. There is hardly any need to stand before an audience when
this purpose is defeated. You are there to be heard and not to
be seen.
Almost every child taught to talk has been instructed to project
their voice to the back of the room. Do you want your voice to
be heard? In any crowd, 50% of the people have some form of
hearing loss. Make contact with them! Increase the volume to
compensate. Make people pay attention to you by commanding the
room with your voice.
Do not believe microphones or others who tell you that your
voice level is perfect. Instead, make a lot of noise. Change the
tone of your voice. Modulate it, whisper it now and again, but
always speak boldly and clearly.
4. Make use of storytelling.
A presentation in the form of a story is more likely to be
remembered by the audience. When you simply spit information,
the average audience member will collect it in their frontal
lobe, which quickly fills up. Making your presentation into a
tale assists the audience in assimilating the information using
their brain’s memory and emotion regions, increasing their odds
of remembering it later.
For example, rather than throwing off a bunch of data, you could
open a presentation about breast cancer prevention with a story
about a woman’s journey to the doctor’s office.
Instead of launching into a bunch of economic terminology and
poverty figures, you may explain a day in the lives of a
low-income family. The essence of this is to make the topic more
straightforward for your audience to understand and carry them
along with some good stories.
People may not listen to theories, but they will always listen
to stories.
5. Make your PowerPoint presentation more effective.
A good slideshow should be quick and have a decent balance of
text and pictures. Short presentations, believe it or not, are
far more professional than lengthy ones; in fact, consulting
specialists recommend cutting a PowerPoint presentation’s 20
slides to just two. Another fantastic technique to get the most
out of your slideshow presentation is to pair the text on your
slides with a dynamic image. Here are a few more general
guidelines to remember:
Use clean, elegant fonts that are easy to read. Although elegant
fonts appear fancy, they are difficult to read for audience
members.
Make your slide background and text colour contrast so that
audience members can easily read what’s on the screen
Keep your transitions as simple as possible—big loops, fly-ins,
and other fancy animations will detract from the effectiveness
of your presentation
6. Be true to yourself.
Being genuine and aware of oneself is more important than
anything else. If you aren’t, your presentation will highlight
your faults. Do not brag about yourself. Personal pronouns
should be avoided. Don’t be conceited. Other persons, including
your host or introducer, should be thanked. Be humble, and even
if you’re a bad presenter, people will prefer your concept over
others simply because you appear genuine and honest. It’s even
acceptable to admit that you’re nervous and would appreciate the
audience’s tolerance.
But don’t go too far into the realm of ignorance and boredom.
Your listeners will not appreciate that. Most importantly,
respect your audience. Be genuinely pleased to be there, and
people will reciprocate!
Becoming a seasoned presenter might be the boost your career
needs and like everything good, it takes time, patience, and
lots of practice. Our expert training on Elocution and public
speaking will help you get better, and it has limited slots for
registrants.
With a dedication to honing your expertise, designing compelling
offerings, and relentlessly marketing your services, you can
establish yourself as a sought-after public speaking coach in
Nigeria. Satisfied clients will spread your reputation, bringing
a steady stream of new business over the long term. The impact
you have on your clients’ confidence and success will make the
effort truly rewarding, both personally and professionally.
Get our practical Training guide on how to be a sought after
public speaker in Nigeria. This guide covers key steps to
establish you as a skilled and sought-after public speaking
coach in the Nigerian market. This course is ideal for new
entrants seeking confidence in public settings.
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