How To Start A Fabrics Business In Nigeria
Fabrics are an important part of everyday life. They are the
stuff from which our clothes, curtains, bedspreads, pillowcases,
and cushion coverings are made. As a result, a lot of them are
constantly in high demand.
This
presents an opportunity for people who are willing to deal with
these materials. If you are able to identify fabric types that
buyers always want, you could build a successful business around
them.
It is no exaggeration that fabrics business is one of the
fastest growing, and income doubling business in Nigeria.
Everyone wears clothes, many sell clothes, a good number of
people are into tailoring and fashion, but very few sell fabrics
materials. Even fewer are people who sell good, beautiful and
quality fabrics materials.
Survey
The Market: Before you become a dealer in textile materials, you
should gain relevant knowledge about the market for textiles.
Find out where they are in high demand, who buys them, and what
sales tend to be like throughout a typical business year. The
insights you gain from studying the market will enable you to
take the right steps to set up your fabric business.
Know The Various Fabrics: Besides surveying the market, you’ll
also want to find out about the various kinds of fabric, and
which ones you can make money from, given their prices, the
demand for them, and where you’re located. Some of the popular
fabrics in Nigeria include Ankara, Aso Oke, Adire, brocade,
lace, silk, velvet, stone-washed material, and calico. These are
just a few examples; there are numerous textile types you could
choose to sell.
Find
A Supplier: The sort of suppliers you decide to link up with
will depend on the kind of fabric you intend to get from them.
If you can’t find a manufacturer or wholesaler close to where
you are, you may need to look for them elsewhere in the country.
They may be found in or close to places where major textile
markets are situated (Lagos, Kano, Aba, Onitsha, etc.).
Business location: Business location plays a key role in
development. Whether you are dealing with fabrics or any other
business, the prime location plays a vital role in attracting
customers for their needs. For example, the fabric retailer shop
in the market and nearby educational institutions like schools/
colleges/ organizations will run ahead in comparison to the shop
residing outside the regions. Similarly, the wholesale fabric
business will likely grow exceptionally in the industrial and
massive location in comparison to the other ones. Get to choose
the best one, and move ahead with a pre-decided strategy for
success.
Dedicated
website and apps: No matter whether you are opening up a retail
shop, or decided to move forward with the wholesale fabric
business, you should own a website and list down your products
with appropriate pricing over there. Also, provide the facility
of Android and iOS apps so that one can visit and order the
products instantly.
Understanding the difference in fabrics also helps you to avoid
buying fake materials and wasting your money. Here are names of
some of the fabrics materials: Plain and Pattern, Ankara, Lace,
Chinos, Polish Cotton, Crepe, Scuba, Cashmere, Brocade, Linen,
Vintage, Velvet, Check, Kampala, Guinea.
To build your confidence in the business, you must learn the
different kinds of fabrics materials so that when talking with
your customers, you won't appear a novice and lose customers.
A
tip on how to start a fabrics business with very little capital.
Look for pictures of very beautiful fabrics from your supplier.
Use it to advertise and get people interested. Ask those who
show interest when they want it. Tell them to pay up now and
assure them they will get it on a specific day.
Then use their money to get the materials. Remove your profit
and give them the materials. Invest the profit into the business
and try same trick again until you are able to make enough
profit to turn to capital independent of people's money. Simple.
When your business gets bigger and bigger however, you will need
to get a shop. The reason it is important is, having a shop with
a stable address makes your business a lot more credible. It
makes it easier for people to trust you and buy from you without
even setting their eyes on you. They feel if anything goes
wrong, you are traceable. Having a shop keeps people at rest
that their money is not in a wrong hand. And they can always
return the materials if they don't get what they want.
The
equipment required to launch a fabric shop
First of all, you will need to acquire all the items necessary
to equip your store for many successful future sales, including
a cash register, shelves, sewing machines, an eye-catching
window display and trinkets, and not forgetting the initial
stock such as fabric, ribbons, needles, wool, iron-on patches.
When advertising for new staff, define your needs for each
position in terms of responsibilities, skills required,
schedules and, salary expectations.
Have
you ever been wondering about how to start an ankara business in
Nigeria, Ghana, Kenya, United States of America (US) or Canada?
Below is a simple guide in starting a successful African fabric
business.
Ankara fabric is Cotton wax print. It
is also known as African Print , Holland Wax, Dutch wax,
African wear. Ankara materials or wears are primarily associated
with Africa because of its 100% colorful tribal-like patterns
and motif. Ankara is widely used in most Africa countries,
different styles, designs and more. Numerous items such as
Ankara bags, Ankara shoes, Ankara socks, Ankara hats and Ankara
caps can also be made from this Ankara fabric.
For
fashion designers and those producing ready-to-wear Ankara, it
is important that you learn the skills of Fashion design and
Clothes making. There are several online fashion schools and
youtube videos you can use to enhance your skills.
However, Ankara business is lucrative only if you know
your craft. It is a very popular but lucrative business and only
ingenuity and good skills will set you apart. Depending on your
passion and determination it can take at least 6 months to
acquire this skill. One can learn from the numerous fashion
schools, Skills Acquisition Centers or from the very good tailor
in your neighborhood…Or you can search for Ankara fabric
wholesale supplier like www.ankara.com.ng to put you through the
process. As an ankara.com.ng sales affiliate you get commission
after sales part from the profit that you make separately on
each sale.
Ready -to-wear ankara is in high demand in Nigerian cities like
Abuja, Lagos, Port Harcourt, Owerri, Aba, Awka, Calabar, Uyo,
Warri, Asaba, Enugu, Kaduna, Kano, Jos, Ilorin, Akure, Oshogbo,
Ogbomoso, Ibadan, Auchi, Benin, Lokoja, Abeokuta.
Potential Profits in Ankara Fabric Business in Nigeria
Depending on the Ankara fabric and design, one Ankara dress can
cost over N20,000 and more. If it’s in places like Lagos and
Abuja, it can cost as much as N50,000. When you know your target
market, you’ll be able to determine the right price to sell. If
you’re to take this business online, sales will triple. If your
boutique is in the right location, you can earn as high as a
million per month. This business is lucrative no doubt.
Lace
is a very popular fabric in Nigeria, mainly worn to parties
popularly called Owambe among the Yoruba tribe. Lace fabric is
synonymous with class, though almost every woman has a piece in
their wardrobe as they don’t mind saving a fortune to acquire it
because every woman wants to be treated with pride and honour.
Starting a profitable lace fabric business would mean you put
into consideration first, ‘who your customers will be’.
Location, accessibility and connection with the active middle
class of the economy would guarantee constant purchase, since
this would be the focus group that can afford to stock their
wardrobe with the best and latest lace, as the yoruba society
lady would say ‘won a gba’ literally meaning in pidgin ‘them go
take’.
Lace
fabric business is a very lucrative Business which can produce
more than 100% percent return on investment in just a few months
of operation. As profitable as this Lace fabric is, without
gaining adequate knowledge before commencing the business, it
could fail even before it starts.
There’s a lot of money to be made from the fabric business—its
traders will tell you this much. But you can only earn big from
it if you follow the right steps to setting up and engaging your
customers. work with them, and you’ll reap a lot of returns from
this business
Last, but not least, the prime focus on how to start a fabric
business and the retailers or wholesale fabric business
enthusiasts should target the local as well as the global
market. There must be a strong advertising and marketing
strategy for maximum sales and hassle-free profits. Furthermore,
try to be niche specific for grabbing the targeted audience,
initiate your business presence over all the social media
channels, participate and blog in the forums, and even take care
of the offline advertising mediums to make the people aware of
the business.
Get our practical guide on how to
set up a successful Fabrics Business in Nigeria.
The body of this work is formed from consulting experienced and
relevant people running the Fabrics Business, to get first-hand
information about the success secrets and marketing strategies
deployed to achieve business success.
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