If you’ve landed on this article page, you’re probably searching for a
good business idea—an idea that’s light on the pocket but heavy on
returns, promising both a fulfilling journey and potential profit.
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How
to set up a Bookshop in Nigeria Books have
always been an integral part of our lives and have been read for
a multitude of reasons. They offer an avenue for education,
personal growth, and even professional development. The
ever-increasing demand for books has made the bookshop business
in Nigeria a lucrative venture. People of all ages, ranging from
young children to the elderly, have an insatiable appetite for
books, making it an industry with immense potential. Starting a
bookshop business, can never be a wrong decision on your part,
as a person looking to start a profitable business. Because,
people buy books on daily basis. Everyday, books are written on
every topic and in all aspects of life. Students need books for
the purpose of their learning. Individuals, whether important or
not, need books on whatever topic that interests them.
Professionals buy books for further understanding of various
subjects in their profession. Reading helps
to increase literacy. When the literacy level in a particular
society increases, it will affect the economy and other sectors,
positively. That is why, there can be no end to books.
The book industry is a big business in Nigeria. The Country has
been ranked among the ten global book markets in
2022. Nigerian
consumer spent over 1.5 million USD on books and related
products, making the country home to one of the largest reading
communities in Africa
Decide on the type of books you want to sell:
Choose the type of books you want to sell based on your target
market. Do you plan on selling to school children, entrepreneurs
or professionals in the workplace? If you plan on selling to
young children, you will have to sell story books and school
books for children in nursery and primary schools. If you are
selling to professionals in the workplace, you will sell books
about career development. And if you are selling
Select a location:
Your location is important when starting a bookshop business in
Nigeria. The type of books you intend to sell also affects your
location. Sell your books near your potential customers. If you
plan to sell books for students in nursery, primary schools or
tertiary institutions, locate your bookshop near these schools
where students or their parents who are buyers of these types of
books can locate you easily. The building where you sell books
should have space sufficient enough to accommodate shelves where
the books will be kept on display. A bookshop requires proper
organization such as indexing. That is, classifying and
arranging the books such that, books that are alike or in the
same category can be found in the same place. Your bookshop will
always look attractive and organized to your customers. You can
also do a window display for the books you sell. Customers can
see the books easily, come into the bookshop, and buy books.
Buy Books From a Trusted Supplier: Find trusted suppliers for
your books. This can be publishers or printing presses. You can
also import or order books from abroad if they are not readily
available in Nigeria. One advantage of importing books from the
United States of America is that, you don’t have to pay import
duties. Books from the United States of America are not taxed.
However, make sure that your supplier abroad, includes the books
on the customs form and also indicates what the parcel contains
on the form so that you can easily get it through customs here
in Nigeria. Importing books from the UK is also as easy as
importing from the USA. No import duties apply. Take for
instance, you are importing books worth N596,036.63 from the UK,
the shipping cost will be around N32,010, while the insurance
will cost like N5,500. Making a total import value of
N633,546.63, without import duty and vat.
When you sell the books here in Nigeria, you can make up to
N1,000,000. By so doing, you will be gaining around N360,000
with about 37% profit margin. Buy books in large quantities so
you can buy them at cheaper prices. This will increase your
profit margin.
Advertise and Market Your Bookshop Business: Advertise your
bookshop business to everyone you know including friends, family
and neighbors. You can do this through different media such as
fliers, radio & TV ads. If you sell school books, you can even
approach schools in your neighborhood. They will definitely
patronize you if you sell the type of books they need at
affordable prices.
When starting a bookshop, you need to market and advertise your
bookstore. You can write proposal to schools around your
location, offering to supply books to their students and to give
them discounts upon purchases. You should also set up a banner
or a small signpost near your location. This will serve as a
form of advert and also create awareness, to prospective
customers.
Have an Online Presence
Expand your business by selling books online. You can create a
website where you display and advertise your books to potential
customers. A website where your books can be bought online will
further expand your reach to more customers globally. You can
also become a seller on platforms such as Jumia and Konga.You
can also create social media accounts on platforms such as
Facebook, Twitter, Instagram, YouTube and Snapchat. If you
advertise your books on these platforms, you will get massive
sales.If you follow this guide carefully, you will build a
profitable bookshop business in Nigeria.
Get our our Practical Training Guide
on How to set up a
lucrative bookshop in Nigeria. Our complete guide will give you
all the right information on how to set up your own Bookstore.
Our full mentorship guide
will provide you the right start up guide
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